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Training

PGI USA offers various platinum trainings to help educate jewelers and retailers on the the unique characterstics of platinum and why it is the preferred choice.

3 reasons why platinum training is so important:
1. It ensures product knowledge and instills confidence in sales associates
2. It inspires sales associates to offer platinum first – because platinum unit sales are, on average, 2.7 times more profitable than white gold
3. When it comes to one's customers, she PREFERS platinum for her bridal jewelry


© Platinum Guild International 2012 – All rights reserved